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Product Descriptions

 Kiddy’s Edu Hydroponic Kit is a unique complete kit which contains 12 items;

(i) Special mini container with cover,

(ii) Polybag (1 small),

(iii) Soil,

(iv) Seeds (1 small pack),

(v) Seedling Media 1 (netpot),

(vi) Seedling Media 2 (sponge),

(vii) Fertilizer A

(viii) Fertilizer B

(ix) Water measurement rod

(x) Measuring cup

(xi) Pocketbook (hardcopy module) and

(xii) Interactive animated module (QR code).

These modules will provide step by step theoretical and practical guides to do hydroponics cultivation with an interesting and easy approach. The children just need to scan the QR code that has been attached at the end of the hardcopy of the module to learn hydroponics via interactive animated module but those who don’t have smartphones can use the hardcopy module. With these agricultural modules and the re-innovated hydroponic kit PAKMANSOR AGROMODERN SDN. BHD will be able to expand the market covering primary school children and eventually increase the sales. On the other hand, UUM is able to enhance their service learning and community service activities and add income to university via royalty. Outcome of this new hydroponic kit is in line with SDGs; 2 (Zero Hunger), 4 (Quality Education),8 (Decent Work and Economic Growth) and 12 (Sustainable Consumption and Production).

Besides SDGs, it covers three (3) out of 10 socioeconomic drivers in the 10-10 Malaysian Science,Technology, Innovation and Economy (MySTIE) Framework (water & food, agriculture and forestry, and education) and also MyDigital blueprint 

Features

1. It is a complete hydroponic kit with all items required (12 items). 2. Easy to handle! Soft & hardcopy-QR code at the back of the hardcopy. 3. Interactive animated Mobile App: step by step theoretical and practical guidance to do hydroponics cultivation. 4. Its size, color, design and economic educational hydroponic kit specially designed for children below 12 years old. 5.The effectiveness of the kit has been tested in our UUM Agrofarm and the fertilizer and the method used is the best method that will yield the maximum yield with least cost. 6. Collaborated idea with our industrial partner Pak Mansor Agromodern Sdn. Bhd. who will be producing and market the product. 7. Minimum space used. 8. Durable and can be used 3 years 9. There will be an interactive animated content via the mobile platform as a digital learning tool into the existing hydroponic kit. This mobile application can be accessed via QR code that is deep linked to the app. The QR code will be placed at the last page of the pocketbook. The interactive features in the mobile app will provide a user-friendly experience with the content as well as an attractive way of educating the school children about hydroponic. These features will be what separates the mini kit from the existing kit and will make hydroponic farming more interesting and appealing.

Opportunities

1. Large market size (refer to target market points). 2. Collaborated with PakMAnsor Agromodern Sdn. Bhd. 3. Right time to restrategize agricultural education to ensure food security especially vegetables.

Application

This hydroponic kit can be used as a toolkit in the Teknologi Pertanian as a sub-topic in Reka Bentuk dan Teknologi subject since according to Lee et al. (2018) found that the existing teaching and learning tools to conduct this sub-topic found not to be attractive and efficient. There is no any complete set of hydroponic kit in the current market with theory and practical self teaching and learning apps and items to attract the younger generation to learn hydroponic in an easy way. So this Kiddy's Edu Hydroponic Kit with mobile application can be accessed via QR code that is deep linked to the app. The QR code will be placed at the last page of the pocketbook. The interactive features in the mobile app will provide a user-friendly experience with the content as well as an attractive way of educating the school children about hydroponic. These features will be what separates the mini kit from the existing kit and will make hydroponic farming more interesting and appealing. The mobile application will be designed for Android mobile operating system (as Android holds an 87 percent share of the global market in 2019, while Apple's iOS holds a mere 13 percent). The technology behind the QR code that opens the app to a specific page is called deep linking. Deep linking is designed for marketers and agencies to easily create QR codes to any mobile app.

Target Market

Based on the statistics from Ministry of Education, there are around 2.6 million primary students in the national schools in Malaysia. Let’s say we take 2.5 million as a market size and from this just assume that we only target 10% which will give us 250,000 of primary students. The estimated cost price per unit will be RM39.90 and the selling price is RM49.90 with profit margin around 20%. We are expecting to earn around RM1million, RM1.5million and RM2.5million in year 1, 2 & 3 respectively. These profit will be shared with UUM and PakMansor Agromodern Sdn. Bhd

Details

Product Name : Kiddy's Edu Hydroponic Kit

Product Type : Agriculture Product

IP :

Additional Details

Sosio Economic : Agriculture & Forestry

UUM Niche Area : Business Innovation and Entreprenuership

Sustainable Development Goals : Zero Hunger, Quality Education, Decent Work and Economic Growth, Responsible Consumption and Production

Contact Us

Pusat Inovasi dan Pengkomersialan (ICC UUM)
Email to : inovasi@uum.edu.my
No phone: 04-9288751